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| Berlin, 13 March 2007 |
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| design hotels™ signs a Marketing Agreement with Travel Intelligence |
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design hotels AG, an integrated service provider of marketing and positioning services for individually managed hotels and small hotel groups, announces a marketing agreement with TravelIntelligence.com and its affiliate partner network of influential travel sites. With this latest contract, design hotels™ has increased the number of marketing agreements to a total of eleven.
In 2005, Travel Intelligence founded Starfish Luxury Travel Distribution, booking partners and technology provider for more than 90 quality travel websites. The Travel Intelligence Group (travelintelligence.com + Starfish LTD) has become a leading online distribution provider for luxury hotels around the world.
The benefits to design hotels™ members are manifold and demonstrate the company’s commitment to forging new partnerships to generate business and strengthen brand awareness, particularly in the lifestyle travel arena. The agreement also allows for efficient and dynamic rate management through the design hotels™ CRS platform. Hotels can simultaneously update and standardise their availability and pricing structure on all sales channels.
design hotels’ bookings via internet portals increased by 37 percent in fiscal year 2006. A continuation of this dynamic growth is anticipated for fiscal year 2007 due to both the overall increase in internet bookings and specifically the targeted new marketing agreements.
Claus Sendlinger, CEO of design hotels AG comments „Last year approximately 10 percent of all member hotel room reservations took place through design hotels’ sales channels. Our long-term goal is to become the exclusive online marketing partner for our members. By connecting with the most important internet portals such as Starfish Luxury Travel Distribution, Opodo or hotel.de we offer our member hotels an integrated solution that also addresses the transition of the reservations business from bricks and mortar travel agencies to the online world.”
– Ends –
Note to Editors:
For additional information about the company or its member hotels, please contact:
press@designhotels.com
tel.: +49-(0)30-420940-29
Company Information: design hotels™
design hotels™ represents and markets a hand-picked collection of more than 150 hotels in over 40 countries across the globe. Established in 1993, as the first of its kind, the company offers unparalleled specialist knowledge from conceptual branding through to market trend consultancy and international representation.
The member hotels are independently owned but united by a commitment to individuality, progressive design and cultural authenticity. design hotels™ embody the most advanced ideas in the hospitality industry and offer cosmopolitan travellers new options for both travel and inspiration.
design hotels™ provides services ranging from public relations and marketing to global sales and revenue & distribution management. As of 2007 the company has an expanded service portfolio to include consultation in hotel development.
The company has its headquarters in Berlin and branches in London, Barcelona, New York, Singapore, Bali and Tokyo. |
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| DESIGN HOTELS SIGNS A MARKETING AGREEMENT WITH TRAVEL INTELLIGENCE |
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